Here’s the real value of book bloggers and online book tours

An insightful explanation of how blog tours promote brand-recognition in the book-buying world. Thanks to Pam for the post.

Pamreader

I’d stopped book blogging on Monday to focus on health issues but then I came across a twitter/facebook discussion questioning the value of book bloggers and online book tours. Which reminded me that I’d posted on facebook recently that this was a topic that I wanted to cover.

I’ve taken part in one and two week long online book tours and enjoyed the experience, but didn’t take part in more because I preferred to do my own thing.

When the tours went to one month long or more I did wonder if they would create a sense of overkill, but they didn’t, instead they’ve done something fascinating.

I’ve been observing my own responses to those extended tours for some time and here’s what I found:

  1. When there are numerous bloggers posting about the same book I may read the first couple of posts, or watch the vlogs I spot and…

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Staying in with Tracey Scott-Townsend

Thank you to Linda Hill for hosting Bex, Rebecca and I for a lovely evening in at hers (with Vol au vents).

Linda's Book Bag

another rebecca

About 18 months ago I went to a fabulous event, Oceans of Words, at which Tracey Scott-Townsend was speaking and you can see my write up here. Since then I’ve had the pleasure of meeting Tracey properly and she’s so lovely that I had to invite her onto Linda’s Book Bag to tell me about one of her books. I have also had the pleasure of reviewing some of Tracey’s poetry in So Fast and you can read that review here.

Staying in with Tracey Scott-Townsend

I absolutely loved reading So Fast, Tracey so it gives me very great pleasure to welcome you to Linda’s Book Bag today. Tell me, which of your books have you brought along to share this evening and why have you chosen it? 

another rebecca

I’ve brought Another Rebecca along today since this is my most recently published work. Actually it’s a second edition: it…

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